DMLA—Celebrating 75 Years of shaping the future of visual media

Now expanding our leadership across the global digital media ecosystem.

75 Years in the Making.
A New Era Begins.

Introducing the Digital Media Leadership Alliance

For 75 years, DMLA has been a trusted voice in media licensing—setting standards, supporting creators, and advocating for the protection of rights.

Today, we take the next step.

We are expanding from a focus on licensing to leadership, and a broader role across the digital media ecosystem—bringing together leaders in content, technology, rights, AI, and policy to help shape what comes next.

Logo of the Digital Media Leadership Alliance (DMLA) with the acronym DMLA in large black letters and colorful vertical bars on the left side.

Same DNA, broader vision. 

Explore the new DMLA
Explore Membership Benefits

From Licensing to Leadership

Expanding our leadership across the full digital media ecosystem—
spanning content, technology, rights, and innovation.

  • Content creation

  • Global distribution

  • Licensing & rights management

  • AI & technology innovation

  • Metadata & 'discoverability

  • Legal & policy leadership

Across the ecosystem:

Computer screen displaying a grid of landscape photographs, including snow-capped mountains, a person holding a sparkler at sunset, and various natural scenes.
Large screen displaying panelists' photos and names at a conference, with five people sitting at a panel table below. The panelists include Jake Athey, Kathleen Cameron, Matthew Mann, Misti Vogt, and Kara Van Malssen.

Leading the Digital Media Ecosystem

Advocacy — Shaping policy, copyright, and the future of AI

Education — Insights and intelligence for a rapidly evolving industry

Connectivity — A global network across content, technology, and law

Uniting creators, distributors, technology innovators, and legal leaders.

People socializing and networking at an indoor event or conference with a colorful abstract mural in the background.

Lead. Influence. Connect.

Built on advocacy, education, and connectivity—DMLA membership connects you to the people, insights, and influence driving the industry forward.

Join the leaders shaping the future of digital media

Whether you are a creator, distributor, technology innovator, or legal expert—this is where the ecosystem comes together.

Join Us!

Shape what’s next.

Join our community of industry leaders across content, technology, and law—working together to define the future of the industry.

The media landscape isn't just changing; it’s being rewritten. Today, content, technology, and AI are inseparable. Our new name signals our evolution—from observers to active collaborators. Whether you are a disruptive startup or a global powerhouse, we are here to ensure your voice defines the future of the industry.

Contact

Feel free to contact us with any questions.

Email
admin@dmla.org